Elevator Pitch No. 3

Feedback Reflection:  The feedback that stood out to me the most was someone mentioning how composed I was in the second elevator pitch video.  I did not feel composed but the positive feedback gave me more confidence during the third elevator pitch video and I was not nervous at all.  The feedback that surprised me the most was someone that stated that my end result was “foggy” but left no specifics.  I was surprised because I felt the message was straight forward considering the amount of time given for the assignment with no confusion regarding what I was offering and the the investment needed to provide the service.  Honestly, there was no feedback that I felt was wrong or silly.  I received good feedback from everyone.

Changes to Elevator Pitch:  One of the most important changes I made was to completely relax and speak in an even more conversational tone than the previous elevator pitch video.  Also, I changed the offering of classes to reflect more of a military special operations fitness regimen and including routines used by Navy SEALS, Army Rangers, Pararesuemen, etc.  I think this offering of classes will cater to a broader demographic of both men and women.  The previous class offerings were yoga, pilates, spin, turbo kickboxing, etc which attracted more women than men.  I feel this was a very important change to my elevator pitch because the majority of people support the military and if I can incorporate that into my business model then it will work wonders for me.